#B2B SaaS

Founder & Growth
3 min readWhat Is B2B SaaS (Definition, Examples, and Metrics)
B2B SaaS explained - the definition, how it differs from B2C, real examples, the metrics that matter (MRR, churn, CAC, LTV, NRR), and what a B2B app needs technically.
By Pasindu Gamage· 7/9/2026